Why R3PLICA

The design industry creates some of the most refined physical products in the world — yet in the digital space, those same products are reduced to generic 3D models, stripped of their identity, data, and brand value.

We saw a gap that no one was addressing.

No system for real products in digital design

Architects and interior designers work with real furniture every day — but when it comes to visualization and specification, they're forced to rely on approximate 3D files sourced from the web. Meanwhile, brands have no control over how their products are represented digitally, and no direct connection to the professionals who specify them.

The real furniture market has structure, relationships, and trust. The digital side had none of that.

A digital layer for the real market

R3PLICA is a certified digital catalog built in direct partnership with brands — replicating the dynamics of the real design market in the digital space.

Every asset is an official replica: built from manufacturer data, reviewed by the brand, and delivered with the technical depth that professionals need to make real decisions.

We started here because a certified catalog is the essential building block. When the products are real and ready to use, architects and interior designers get back what matters most — more design time.

Starting from design. Not stopping there.

Our experience is rooted in architecture and interior design, and the certified catalog is where this journey begins. But the role of a digital certifier extends far beyond a single industry.

Wherever a real product carries a brand identity, there is a need for a faithful, verified digital counterpart. R3PLICA is building the infrastructure for that future.